M

Marketing & Experience Manager

Laikipia County Kenya

a month ago


Years of Experience

5 - 10 years

Workplace Type

On-site

Seniority Type

Senior

Industry

investment management


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Skills

Marketing SkillsBrand Strategy & PositioningCampaign ManagementLeadership & Soft SkillsData Analysis & Reporting

Contact our TA to know more about the job

Wasim Shaikh

Talent Advocate at WhiteCrow


Description

About our client

Our client is a dynamic consortium of business ventures spanning the Energy, Real Estate, and Hospitality sectors, operating at the intersection of innovation and collaboration to apply the best sustainable business practices and deliver meaningful, reliable services to communities worldwide.


Job description

Role Description:


  • We are looking for a dynamic and hands-on Marketing & Experience Manager to drive brand visibility, storytelling, and guest engagement for the conservancy.
  • This is a unique, purpose-driven role that combines:
  • Marketing strategy & execution
  • Event and experience creation
  • Content and brand storytelling
  • You will play a key role in bringing the conservancy’s story to life across all touchpoints—both digital and on-ground.


Responsibilities:


1. Marketing & Brand Management


  • Execute integrated marketing plans to drive awareness and engagement
  • Create compelling marketing materials (brochures, campaigns, presentations)
  • Plan and deliver events, activations, and promotional initiatives
  • Track campaign performance and optimize based on insights
  • Manage marketing budgets and reporting


2. Guest Experience & On-Ground Engagement


  • Design and enhance the visitor journey and overall guest experience
  • Develop new experience concepts within the conservancy
  • Ensure consistent storytelling through signage, staff interactions, and content
  • Support and train teams on brand messaging and guest engagement


3. Media, Digital & Content


  • Manage website updates, newsletters, and content calendars
  • Drive social media presence and digital campaigns
  • Create engaging written, visual, and video content
  • Monitor performance metrics (engagement, traffic, conversions)
  • Ensure all content is on-brand and consistent across channels


4. Events & Partnerships


  • Plan and execute key events, exhibitions, and fundraising initiatives
  • Coordinate with partners, agencies, and stakeholders
  • Support partnership communications and joint initiatives
  • Manage PR and social media agencies effectively


5. Stakeholder & Relationship Management


  • Collaborate with internal teams (operations, education, finance)
  • Build strong relationships with external partners and vendors
  • Act as a central point connecting marketing with on-ground teams


Requirements:


Experience


  • 5+ years in marketing, brand, events, or agency roles
  • Background in FMCG, experiential marketing, hospitality, or NGOs preferred 

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Contact our TA to know more about the job

Wasim Shaikh

Talent Advocate at WhiteCrow


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