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Assistant Product Manager/ Product Manager - Pharma or Medical devices

Selangor Malaysia

3 months ago


Years of Experience

1 - 3 years

Workplace Type

On-site

Seniority Type

Manager

Industry

Pharmaceuticals


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Skills

Market ImplementationProduct MarketingNew Portfolio DevelopmentBudget PlanMarket PlanningDevelop ProgramsMarketing ActivitiesManage BrandMarket Data Analysis

Contact our TA to know more about the job

Anthea Cabral

Talent Advocate at WhiteCrow


Description

About our client

Our Client operates in the Pharmaceutical Manufacturing Industry, with its headquarters rooted strongly in Singapore. It has its branches spread to more than 5 countries, providing employment to 250 people. Their core business is to represent their client in countries that they do not operate in, and market/sell their products for them. They have achieved a wide client base in a very short time, and are looking for new talent.

Job description

Responsibilities:


Marketing Planning (40%)


  • Strategic planning and leadership to drive brand performance in ensuring successful market penetration (Pre launch preparedness and go to market strategies)
  • Develop programs to maximize field selling efforts such as sample strategy, sales meetings, and all sales force related marketing activities.
  • Development of the annual brand business and budget plan, strategy & objectives
  • Develop and plan resource allocation effectively to address changing market dynamic and competitions

 

New portfolio exploration (35%)


  • Conduct market insights for new product (market data analysis, gather insights from HCPs)
  • Develop patient flow and product forecast based on the portfolio analysed
  • Build business case for the new portfolio encompassing the pharma range (prescription drug), medical devices and diagnostic products.

 

Marketing Implementation (25%)


  • Formulate, direct and coordinate all customer segment marketing activities and tactics to launch and promote the brand, working with agencies and cross functional partners.
  • Create and enhance relationships, internal and external, that contribute towards establishing the brand (key customers, thought leaders, associations and industry players) and implement establish KOL strategy
  • Manage brand budget efficiently
  • Timely development of promotional program/ materials that enables effective delivery of marketing messages
  • Support CMEs & conduct product trainings to field-force


Requirements:


  • 1-3 years of product marketing experience in prescription drugs / medical device.
  • Degree in Science with honours in Pharmacy is must.
  • Preferred MNC Pharma but can look at local companies in Malaysia.
  • Candidates need come with background in ethical Pharma/ Medical Devices.

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Contact our TA to know more about the job

Anthea Cabral

Talent Advocate at WhiteCrow


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