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Business Development Manager

Hong Kong Hong Kong

5 months ago


Years of Experience

3 - 10 years

Workplace Type

On-site

Seniority Type

Senior

Industry

Food & Beverages


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Skills

Product DevelopmentCritical Thinking & Problem SolvingSales StrategiesFood ServiceMarketing

Contact our TA to know more about the job

Rashi Modi

Talent Advocate at WhiteCrow


Description

About our client

Our client is one of the largest food and beverage companies in the world. They are a globally trusted producer of high-quality, great-tasting, and nutritious foods for over 150 years. While they are co-headquartered in Chicago and Pittsburgh, their brands are truly global, with products produced and marketed in over 40 countries. These beloved products include condiments and sauces, cheese and dairy, meals, meats, refreshment beverages, coffee, infant and nutrition products, and numerous other grocery products in a portfolio of more than 200 legacy and emerging brands.


Job description

Responsibilities:


  • Sales and Marketing Growth Plans – Crafted plans to explode total business growth in Foodservice Channel.
  • Portfolio Management – Working on multi-tier, multi-segment categories to accelerate growth across different consumer groups to maximize the business growth, sales, and profit for the company 
  • Distributor Management – Working with distributors across the markets from business planning to marketing and sales strategies to in-store, below-the-line and above-the-line executions. Collaborate with distributors on sell-out analysis to uncover growth gaps and opportunities. 
  • Consumer-centric Category-Country Strategy – Designed and introduced the consumer insight-based growth strategy by category-country combination to unlock category and market growth, which was previously non-existent in the business. 
  • Regional Campaign Design and Execution –Working on ideation, regional design and local adaptation and execution of campaigns that build on each category strategy. 
  • Select Customer Development – new business development of potential select key customers (FS/e-comm) distributor partner may engage for new sources of revenue. 
  • Key Account Development – conduct Joint Value Plan with key customers in FOODSERVICE, and eCommerce. 
  • Ensure the JVP is fully aligned with the distributor for monthly execution. 
  • Lead/participate in the distributor monthly sales cycle operations plan to ensure timely execution of monthly category & customer plans. 
  • Supply Chain Management – Initiated the full supply chain tracking system for Markets from ordering to shipping to systematize issue escalation and resolution (late ordering, delays, quality issues, customer complaints) more actionable. 
  • Forecasting and Demand Planning – Leads the demand planning process with the distributors starting with sell-out analysis and campaign planning to sell-in forecasting and shipment planning. Feeds this data to regional demand 
  • planning to ensure stock availability from Export Affiliates. 
  • Team management – a leadership skill to manage a small team of 2-3 people to coach, develop the key necessary skills and working closely to achieve the same goals.


Requirements :


  • 3 years of experience in sales or marketing at FMCG company
  • Proficient in analyzing sales data 
  • Proficient in Selling & Negotiating 
  • Developing/Performing in Trade Marketing and Consumer insights 
  • Developing/Performing in Lift & Launch, Innovation and Product Development
  • Strong strategic and execution of sales especially in FOODSERVICE. 
  • Proficient in Sales & Business Development. 
  • Proficient in Negotiating sales objectives with Distributors and/or Customers. 
  • Proficient in Root-cause analysis, Critical Thinking & Problem Solving. 
  • Amicable to work in a matrix organization.



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Contact our TA to know more about the job

Rashi Modi

Talent Advocate at WhiteCrow


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