Business Manager North East

Responsibilities:

Dealer Relationship Management:

• Build and maintain strong relationships with assigned dealers to drive revenue, volume, market share, and profitability.
• Communicate weekly with dealers and visit each dealer location at least once per month.
• Evaluate dealer sales performance and market share; recommend and implement corrective actions where needed.

Sales Planning & Execution:

• Plan and forecast billing, retail orders, and ensure achievement of monthly, quarterly, and annual sales targets.
• Prospect and onboard new dealerships following established new dealer guidelines.
• Assist new dealers with merchandising programs, ordering processes, and dealership branding.

Events & Promotions:

• Plan, participate, and support special events such as rodeos, corporate and dealer farm shows, and sporting events within the territory.
• Organize and conduct regional dealer meetings as required.

Training & Support:

• Coordinate and deliver training for new dealers covering computer systems, sales processes, marketing programs, product knowledge, advertising, parts, and service.
• Collaborate with the Service Manager to facilitate product and sales training.

Market Intelligence & Product Feedback:

• Conduct competitive intelligence and product-price positioning analyses to maintain a competitive advantage.
• Test and evaluate new products, recommend improvements, and suggest new product additions.

Logistics & Coordination:

• Assist with the logistics of tractors/equipment for photo shoots, events, and other requirements within the territory.

Requirements:

Education & Experience:

• Bachelor’s degree or minimum 5+ years of field sales/channel management experience in the construction, industrial, or agricultural equipment industry.
• In-depth knowledge of product categories, dealership operations, and assigned territory.

Skills & Competencies:

• Strong ability to work independently with minimal supervision.
• Excellent communication skills for interaction with dealers, vendors, employees, and all levels of management.
• Proven ability to meet sales targets and deliver business growth.
• Strong customer service orientation and problem-solving skills.
• Proficiency in Microsoft Office Suite (Excel, Word, PowerPoint, Outlook) and Internet tools.
• Strong presentation skills for small and large group settings.
• Ability to work collaboratively in a team environment.

Other Requirements:

• Valid driver’s license with a clean driving record.
• Willingness to travel 50–75% of the time.
• Ability to lift 50 lbs unassisted.
• Physical capability to sit, stand, walk, climb, balance, kneel, crouch, or crawl as required by the role.