S

Senior Product Manager (Digital News and Lifestyle)

Singapore Singapore

a month ago


Years of Experience

5 - 12 years

Workplace Type

On-site

Seniority Type

Senior

Industry

Broadcast Media


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Skills

Digital TransformationMobile Application DevelopmentDigital MediaDigital MarketingWeb Application DevelopmentProduct Lifecycle

Contact our TA to know more about the job

Rashi Modi

Talent Advocate at WhiteCrow


Description

About our client

Our client is Singapore’s national media network and largest content creator. Its purpose is to create engaging and trusted content, as well as to connect communities and inspire people. It engages over three million people in Singapore daily across four languages on its digital platforms. Beyond Singapore, it also has a growing international audience and content distributed across markets.


With a focus on nurturing talent and growing the sector, the company is committed to investing in nation-wide initiatives commissioning a wide variety of work from local content creators and collaborating with institutes of higher learning. For advertisers, they have partnered industry-leading brands in offering more effective content-driven solutions.


Job description

Responsibilities:


  • Lead the digital transformation initiatives, incorporating best practices to build digital development capability across business units.
  • Managing multiple cross-functional internal / external stakeholders in driving the product roadmap.
  • Work with UX, Product Engineering and service delivery leads in developing and execute product plans.
  • Work with digital sales head and business owner to develop digital monetization sellable opportunities.
  • Identifying ongoing product enhancement opportunities for various Business Units in order to help them grow reach and engagement.
  • The creation of business cases & technical documentation for new features or products by gathering requirements, costs and market insights.
  • Working with the UI/UX lead on wire framing and paper prototyping.
  • Acting as project lead for specific roadmap items.
  • Creation of user stories and acceptance criteria for development sprints.
  • Ensuring that BU requirements are met via constant feedback loops.
  • Understanding emerging digital trends and assessing local market impact.
  • Working closely with QA on testing features and release versions.


Requirements:


  • Bachelor’s Degree.
  • 5 to 7 years’ of experience in digital product development, digital marketing, advertising, consulting or related fields.
  • An expert practitioner of Agile product development principles.
  • Experience launching digital products or services from idea to execution.
  • Experience managing and building mobile and web products.
  • Depth of knowledge of paid, owned and earned digital media platforms.
  • Strong understanding of the Digital landscape and innovation trends.
  • Understanding of market and consumer research and deriving data/research-driven consumer insights
  • Strong knowledge of digital marketing and related technology.
  • Experience in developing and innovating new ad products.
  • Excellent communicator and presentation skills.
  • Familiarity with Web development technologies, including content management systems, HTML and JavaScript.
  • Knowledge and experience using product management tools e.g. JIRA.
  • Experience in user-centred design processes and analysis tools
  • Expert in MS PowerPoint and ability to develop professional presentations quickly.
  • Prior startup and/or entrepreneurial experience a plus.
  • Previous experience in a large publisher and consulting firm an advantage.
  • Excellent time and project management skills, able to manage multiple projects with varying schedules simultaneously.


Mandatory: 


  • Must have at least 5 years’ experience in digital product development, digital marketing, advertising, consulting or related fields
  • Strong understanding of the Digital landscape and innovation trends

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Contact our TA to know more about the job

Rashi Modi

Talent Advocate at WhiteCrow


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