Senior Brand Manager

Senior Data Scientist

Assistant Marketing Manager

Head Legal Counsel SEA & India

Responsibilities: Brand Planning: <ul><li>Develop brand marketing strategy and execution plans based on category strategy, annual budgets, overall sales, margins and market share targets, brand focus and present to supervisor</li><li>Build annual brand portfolio growth plans to achieve the brand growth targets&nbsp;</li><li>Develop optimal brands’ pack type, price and channel portfolio to meet consumer segmentation needs while achieving the profitability goals</li><li>Interact with division and global category teams to discuss brand positioning, architecture, issues etc.</li><li>Conduct in-depth analysis of market, consumer and customer analysis to derive data-driven actions to guide the brand marketing plan development and optimization</li><li>Conduct ROI analysis to monitor, improve and deliver optimum DME efficiency</li></ul> Marketing Execution Leadership and Management: <ul><li>Concepts: develop, qualifies and implements insight-driven marketing ideas, concepts and innovations across all aspects of marketing mix</li><li>Advertising and Media: lead development and deployment of superior consumer communications across all advertising and media channels</li><li>In-store activations: drives superior in store merchandising, sampling and promotion programs to build winning in store impact and consumer off-take</li><li>Agency management: Manage the advertising, media, PR, and promotion agencies to derive superior business results</li><li>Product/packaging innovations: build and drive the continuous stream of product and packaging innovations to achieve sustainable growth for the brands</li><li>Relationship Building: Visit critical markets and key customers regularly to understand latest consumer behavior patterns for all allocated brands</li><li>Initiate the PR / PO process by sharing request and required documents; Escalate in case of issues</li></ul> Creative Communication: <ul><li>Provide brief to the advertising agency for creatives, story board, celebrities to be used for endorsement, etc.for allocated brands; Seek inputs from Category Head, as required</li><li>Share media plans for the brands and seek inputs from Category Head to ensure alignment with objectives</li><li>Participate in reviewing and finalizing ad films jointly with Category Head</li></ul> Business Analysis and Realization: <ul><li>Conduct in-depth analysis of market, consumer and customer analysis to derive data-driven actions to guide the brand marketing plan development and optimization</li><li>Conduct ROI analysis to monitor, improve and deliver optimum DME efficiency</li></ul> Personal Capability Development: <ul><li>Responsible and committed for the training and development plan for self&nbsp;</li><li>Be the ‘owner’ for continuous growth under the supervision of the Category Head</li></ul> Requirements: <ul><li>Education: MBA (Reputed Institute)</li><li>7+ yrs of experience in Brand Marketing (Chocolate Division)</li><li>From FMCG companies</li><li>Prior experience of working closely with sales/Retail teams; R&amp;D/Supply chain &amp; external agencies partners</li></ul>

Responsibilities:<ul><li>Serve as the primary source of data insights supporting internal and external constituencies</li><li>Analyse and translate data findings into meaningful, actionable insights – including synthesizing relevant insights from different customer touchpoints and data sources.</li><li>Lead, design, and implement quantitative analytical frameworks, including scalable predictive models, customer segmentation, and advertising optimization that improve business performance and customer engagement.</li><li>Institute and adopt best practices in data science, platforms, and approaches.</li><li>Establish internal organizational standards and benchmarks.</li><li>Work with other teams to understand business needs, document data and data integration requirements, and resolve conflicting business/data architecture rules. Ensure compliance with internal customer contact governance policies and drive closed-loop measurement through smart data capture.</li><li>Become an internal authority on data tools and resources</li><li>Support ad-hoc business intelligence and other strategic initiatives</li></ul>&nbsp;Requirements<ul><li>PhD or MS degree in Statistics, Mathematics, Machine Learning, Operations Research, Computer Science, or related field.</li><li>Minimum 5 years of hands-on experience in data science, including developing and production rising data science models</li><li>Demonstrated expertise in developing and implementing a full range of analytical techniques to address commercial challenges. Proficiency in at least one statistical analysis tool.</li><li>Demonstrated experience with distributed databases and query languages. Proficiency in at least one programming language (preferably Java, C++, Python).</li><li>Must possess the exceptional business judgment to identify core business objectives; synthesize and interpret disparate quantitative information, and develop commercial insights for key stakeholders</li></ul>

Responsibilities: <ul><li>Collaborate with our partners from regional Business Development and local marketing team in the APAC region to develop marketing strategy and plans for our regional clients’ product portfolio</li><li>Work closely with internal area experts to develop and execute engaging, bold tactical marketing plans and content across digital channels, including web, email campaign, social media, paid search and display advertising</li><li>Perform market and competitive analysis to forecast market trends and provide strategic recommendation into potential business and opportunities&nbsp;</li><li>Drive demand generation for clients’ product portfolio, and delivering and evaluating the quality of marketing qualified leads to the countries’ sales team</li><li>Experience with account-based marketing to drive and accelerate conversion of key potential customers</li><li>Content planning, creation and promotion to strengthen leadership position in the semiconductor and electronic industry</li><li>May perform other related marketing duties such as email campaign creation to drive website performance as required and/or assigned.</li></ul> Requirements: <ul><li>Experience in developing a marketing strategy and successfully implementing marketing plans for semiconductor and electronics products</li><li>Knowledge of the following key competencies: digital marketing, marketing communication, communication channels, segmentation, value proposition and marketing program development and execution.</li><li>Experience creating technical content and messaging for customer facing materials</li><li>Exceptional communication and presentation skills as well as analytical, project management and planning skills necessary</li><li>Ability to manage complexity of multiple product lines with distinct go to market strategies.</li><li>A strong record building alignment in cross-functional teams and navigating within a matrix organization to achieve goals.</li></ul>

Responsibilities: <ul><li>you will act as a professional legal advisor, trusted governance counsellor and reliable business partner including legal support to various business stakeholders in achieving the targets and managing organizational risks.</li><li>You will be working in a fast-paced and ever-changing business and legal environment.&nbsp;</li><li>Therefore, you need to be willing to adapt and also capable of driving change.</li><li>You will negotiate complex agreements, analyze risks and render practical/solutions-oriented advice in a wide variety of matters relating to distribution, sourcing, procurement, supply chain, ecommerce, digital connectivity, leasing, product liability, marketing/advertising claims, dispute resolution, data privacy, anti-bribery and consumer experience.&nbsp;</li><li>You will work in close cooperation with several business units and other staff functions.&nbsp;</li><li>As we are a truly international company, this may as well involve our other legal teams across the world.&nbsp;</li><li>You will manage contacts with external parties such as law firms and authorities.&nbsp;&nbsp;</li><li>You are available for travel to the various offices in Southeast Asia &amp; India on a need-to basis.&nbsp;</li></ul> Requirements: <ul><li>Be qualified to practice law in Singapore or any country in Southeast Asia</li><li>A proven track record in working with general commercial matters (at least eight years) within an international environment such as reputable business law firm and/or as an in-house counsel at a multinational company.</li><li>Experience from working in a direct to consumer or ecommerce environment is desired but not a requirement.</li><li>Fluent in English and one other language in Southeast Asia.&nbsp;</li></ul> Critical Competencies – must have: <ul><li>Analytical - With an eye for detail and the ability to interpret complex data. A passion for analyzing data and making business conclusions and recommendations.</li><li>Agile - Both reactive and proactive, you work efficiently and flexibly, to deliver results. A fast thinker with ability to pick up and treat new information rapidly.</li><li>Expert - You not only know your area of expertise, but you are also passionate about it and understand how it can enable and support people to work better and achieve more.</li><li>Change Agent - You adapt flexibly to new market requirements, develop new approaches and shape our processes.</li><li>Collaborative - You build networks and trust, good working relationships and apply your influence to shape change.&nbsp;&nbsp;</li><li>Communicative - Whether face-to-face, video-call or on the phone, you can communicate plans and articulate your ideas with colleagues at all levels and from different cultures and backgrounds.</li><li>Influential - You know your stuff and can articulate it well, building a case that’s sound and people can buy into.</li><li>Organized - You are able to keep calm under pressure, set the pace and the priorities, work within tight timelines and then you bring a methodical approach to meeting your goals.&nbsp;</li><li>Tenacious - Your work is precise, and you continuously strive to reach ambitious goals.</li></ul>

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4 atlbtl advertising Jobs found

Senior Brand Manager

Senior Data Scientist

Assistant Marketing Manager

Head Legal Counsel SEA & India

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4 atlbtl advertising Jobs found

Senior Brand Manager

Senior Data Scientist

Assistant Marketing Manager

Head Legal Counsel SEA & India

WhiteCrow WhiteCrow is on a mission to connect companies with the best talent across the globe.

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WhiteCrow is on a mission to connect companies with the best talent across the globe.