Senior Digital Marketing Analyst/ABM Lead

Business Development Manager

Director of Product Management

Responsibilities: <ul><li>Develop ABM strategies and plans to drive awareness and engagement within target markets, delivering superior user experience to key customers.</li><li>Design &amp; implement tailored campaigns (email, social, content, paid ads) for targeted accounts.</li><li>Develop account-specific playbooks and messaging frameworks aligned with buyer journeys.</li><li>Partner with cross-functional (Sales, PM, Engineering) teams to ensure alignment between ABM/digital efforts and sales goals.</li><li>Deliver ABM insights actionable for online &amp; offline customer interactions based on an in-depth understanding of business and customer needs.</li><li>Manage website experience relevant to target customers and identify opportunities to improve navigation &amp; personalization experience for target customers.</li><li>Optimize workflows and tools (e.g., CRM integrations, automation platforms) to streamline ABM processes.</li><li>Stay ahead of ABM trends and emerging technologies, such as AI-driven personalization and predictive analytics.</li><li>Make recommendations on digital and ABM capabilities to enable the business unit to deliver an optimized and personalized customer experience across all channels.</li></ul> Requirements: Background &amp; Qualifications: <ul><li>Bachelor’s degree required.</li><li>Experience in digital marketing, including experience in Account-Based Marketing (ABM) within the B2B/SaaS, technology, or infrastructure industries (preferably in AI, cloud, data center companies, or ABM environments).</li><li>Experience with the whole process of an ABM/digital program from strategy, planning, execution, monitoring, measurement, and optimization.</li><li>Proficient in ABM platforms, CRM systems, data analysis (Adobe Analytics, Google Analytics), content publishing (AEM), and search and social media (Google Ads, LinkedIn, YouTube, Facebook, etc.). Proficient in MS Office.</li><li>Self-driven candidate who anticipates challenges, identifies opportunities for improvement, and initiates cross-functional partnerships to achieve goals without direct oversight.</li><li>Strong data-driven decision-making mindset, with expertise in understanding enterprise buyer cycles, account scoring, and lead nurturing.</li><li>Clear storyteller able to translate data into actionable recommendations for cross-functional tea</li><li>Strong project management skills.</li><li>Good understanding of B2B customer journey, with customer-centric mindset.</li><li>Excellent interpersonal, organizational, and leadership skills.</li><li>Experience with website design, ABM/Personalized experience preferred.</li></ul>

Job Details :-<ul><li>Reporting directly to the Managing Director for the Distribution Business, our client is looking for an energetic and enthusiastic Business Development Manager. </li><li>The successful candidate will work closely with the distributor teams across Ivory Coast to create sales strategies and distributor road maps. </li><li>This strategic location gives the Sales &amp; Business Development Manager access to the African Market</li><li>We are looking for somebody with a proven track record of being a go-getter and understands how to partner and collaborate with our business partners. We need someone who can influence, with an analytical mindset, result driven and a strong commercial acumen skill</li></ul>&nbsp;What will you do?·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Define, drive, and support changes to improve distributor business competitiveness and customer value·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Establishing new distributors where needed to optimize go to market channels to realize business growth·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Accountable for market data, segments and information needed to support business and market share growth in each country within the area of responsibility ·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Understand Distributors customer needs holistically.·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Proactively develop our client’s position, brand awareness in distributor countries·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Identifying growth opportunities by building relationships with key customers in the assigned area.·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Support and develops our client’s position in his/her customer base or market area.·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Create and track strategic sales growth targets with distributors·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Business planning and forecasting for the area.·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Define and implement pricing policies for the distributors in line with unit targets.·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Lead and develop programs for strategizing sales and ensure the progress and execution of development plan and roadmaps together with sales.·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Accountable for driving an opportunity pipeline in early stages of the customer journey and throughout the decision-making process to grow the sales funnel, maximize profitability and share of market.·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Collaborate with both distributor sales and regional development teams to ensure product development is meeting market demands and pricing strategies are tailored to capture value propositions.<ul><li>Responsible for gathering and documenting (e.g., to CRM) relevant information about the market and competitors.</li><li>Ensure data visibility, accuracy, and reporting for periodic business review meetings.</li><li>Lead meetings and negotiations with stakeholders and business partners to pursue business opportunities and protect the organization’s business interests</li></ul>&nbsp;&nbsp;&nbsp;Are you the one?<ul><li>Bachelor’s degree preferably in engineering</li><li>5 years of relevant working experience in business development or sales role in a similar B2B industry.</li><li>Working closely within a distribution environment managing distributor business in related industries across Ivory Coast with a focus on growth.</li><li>Experience in souring and onboarding new distributors in both current and new markets.</li><li>Excellent understanding of value selling techniques.</li><li>Excellent communication skills with the ability to build strong relationships and influence customers and colleagues.</li><li>Hands on with the ability to work independently and propose alternatives and solutions.</li><li>Excellent French, Arabic and English language skills.</li></ul>&nbsp;Other details Construction Sales Cycle and Consultant Roles<ul><li>Provide a basic overview of the construction sales cycle.</li><li>Explain the role of consultants in construction projects, including their responsibilities and contributions.</li></ul>Top Developers and Projects in Ivory Coast<ul><li>Identify leading developers and major construction projects in Ivory Coast.</li><li>Highlight opportunities to build on these developments for business growth.</li></ul>Business Consulting for our client in Ivory Coast<ul><li>Act as business consultants for our client in, leveraging their data to analyze market opportunities.</li><li>Assess our client’s customer base in Ivory Coast and identify connections to top developers and projects.</li><li>Determine which customers align closely with our client’s existing client base.</li><li>Recommend strategies to engage top developers and secure projects, focusing on our client’s strengths in elevators, escalators, and building solutions.</li></ul>

Overview: <ul><li>will be responsible for building, leading, and managing a complex global high speed interconnect product portfolio, including developing the strategy and business plan, driving new product development, gaining cross functional alignment and driving the execution of the business plan.&nbsp;</li><li>This individual will also be responsible for managing a team of global product managers located around the globe.&nbsp;</li><li>will be a growth driven, commercially savvy executive who will own the key product strategies and execution for a growing global business.&nbsp;</li><li>The Director, Product Management is responsible for the long-term vision of the product families and will have responsibility for overall product strategy and business leadership, and meeting sales, profit, and other financial goals.&nbsp;&nbsp;</li><li>will manage all aspects of a global product line portfolio, from driving new product development to defining the go-to-market strategies and product roadmap in liaison with Sales and Marketing. </li><li>He/She must collaborate with Engineering and Operations to ensure that the strategy, development and manufacturing capability &amp; capacity are in place to achieve defined business targets at the right cost, schedule and quality. In addition, he/she will also be responsible for defining and leading growth through licensing and partnership opportunities.&nbsp;</li><li>will need to act with an entrepreneurial spirit and manage the portfolio with a GM mindset. This role requires strong strategic thinking and experience working across regions. Experience dealing with Cloud Service Providers and GPU companies is a major plus. The Director, Product Management will bring a culture of customer obsession and work cross functional to improve TE response times</li></ul> Responsibilities: <ul><li>Market Sensing &amp; Strategy Development</li><li>Articulate market and industry trends, demand drivers, customer needs, and competitive landscape</li><li>Conduct market segmentation exercises to develop market segment-specific strategies&nbsp;</li><li>Conduct and/or lead team in competitive analysis and benchmarking&nbsp;</li><li>Define segment-specific value propositions that beat the competition&nbsp;</li><li>Develop long term product roadmaps that align with business strategy&nbsp;</li><li>Design go-to-market strategy, inclusive of channel strategy and licensing partnerships&nbsp;</li><li>Work with R&amp;D and operations in the development of new products to meet current and future customer requirements&nbsp;</li><li>Manage product lifecycle Develop Business Plan&nbsp;</li><li>Define resource requirements necessary to execute the product roadmap&nbsp;</li><li>Work cross functionally to define sales, technology and operations strategies and goals, in line with financial goals&nbsp;</li><li>Build consensus on specific tasks Establish pricing policy&nbsp;</li><li>Develop the annual operating plan (sales and gross or standard margin)&nbsp;</li><li>Engage with customers to better understand their needs and ensure our product plans are aligned to their strategic priorities Execution – New Product Development &amp; Launch&nbsp;</li><li>Be the opportunity champion for new growth projects and/or assist team in opportunity assessment&nbsp;</li><li>Plan product launches, including the development of marketing and sales plans&nbsp;</li><li>Ensure team provides intelligent demand forecast inputs to S&amp;OP&nbsp;</li><li>Negotiate directly with customers on large program opportunities&nbsp;</li><li>Exercise thought leadership for the interconnect and cable ecosystem market&nbsp;</li><li>Provide inputs to Marcom for the development of collateral, including e-commerce Execution – Post Launch Product Management&nbsp;</li><li>Manage the P&amp;L (sales and gross or standard margin) for the assigned portfolio&nbsp;</li><li>Deliver sustained, profitable growth&nbsp;</li><li>Enable sales to promote product line via training and the development of collateral materials that help articulate the value proposition&nbsp;</li><li>Manage special price requests&nbsp;</li><li>Track progress to the business plan and facilitate resolution to gaps&nbsp;</li><li>Be the champion for resolution of product issues (e.g., quality, delivery, etc.) Talent Management&nbsp;</li><li>Manage, energize, and motivate a multi-cultural team of product managers located around the globe •</li><li>Build, coach and develop individuals and teams Key</li></ul> Requirements: <ul><li>The Director, Product Management will have a minimum of 5 years of product management experience with at least 10 years in B2B commercial roles.&nbsp;</li><li>He/She must have proven success leading strategic growth initiatives and product management engagements in engineering and manufacturing driven industries.&nbsp;</li><li>The successful candidate must possess proven strategic, analytical and implementation skills.&nbsp;</li><li>Understanding of Cloud/Datacenter hardware architectures&nbsp;</li><li>Experience with high speed interconnects a major plus – twinax cabling, near chip connectivity, high speed IO or similar products 4-year technical or business degree required&nbsp;</li><li>Advanced degree (MBA) and relevant P&amp;L management experience preferred&nbsp;</li><li>Ability to support travel of approximately 10-25% (both regional and global)&nbsp;</li><li>Strong business acumen with an ability to understand technically complex concepts&nbsp;</li><li>Experience negotiating high stakes and large dollar value contracts&nbsp;</li><li>Creative and innovative thinker able to provide input on the development of the product strategies and the relevant business plans with the ability to execute&nbsp;</li><li>Proven ability to multi-task and drive results in a dynamic, high paced environment</li><li>Strong interpersonal, planning, organization, and teamwork skills&nbsp;</li><li>Experienced leader with an ability to influence cross functional teams and to build strong relationships both internally and externally&nbsp;</li><li>Advanced presentation skills with the ability to effectively communicate complex concepts to foster understanding and acknowledgement of critical information both up and down the organization</li></ul>

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Senior Digital Marketing Analyst/ABM Lead

Business Development Manager

Director of Product Management

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Senior Digital Marketing Analyst/ABM Lead

Business Development Manager

Director of Product Management

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