Brand Manager - Marketing

Brand Manager

Group Product Manager

Senior Brand Manager

Brand Manager OTC

Assistant Manager – Trade Marketing

Retail Activation Manager

Deputy General Manager

Finance Head /Finance Manager

Responsibilities: <ul><li>Developing category expertise through product, channel and market understanding.</li><li>To collect and analyze consumer &amp; market insights, competition strategies and make recommendations to drive growth.</li><li>Drive growth on brand through planning &amp; implementing an integrated marketing mix (Digital/ In-Salon/ Retail/ BTL/ Education) and build engaging customer &amp; consumer brand experiences.</li><li>To monitor business performance, suggest timely initiatives/ campaigns to ensure meeting of brand targets and effectively prepare clear messages for senior management.</li><li>To implement new launches, maintain growth in pillar products and animate core catalogue.</li><li>Developing new communication assets &amp; lead local adaptation of marketing &amp; communication materials (imagery, digital, point of sale)</li><li>To collaborate with agencies (Digital, PR, Media, Research) to plan &amp; implement brand campaigns/ initiatives.</li><li>To collaborate with other departments (Sales, education, logistics, partner agencies) to drive business operations.</li><li>To maintain the brand calendar, manage budget and ensure sales forecast accuracy.</li></ul> Requirements: <ul><li>You should have at least 3 years of relevant work experience in marketing.</li><li>The location of the job will be in Mumbai and prior experience in beauty or FMCG will be advantageous.</li><li>To deliver the top-line for the categories handled.</li><li>To create and execute impactful 360 marketing plans for the category / brand.</li></ul>

Job Role: <ul><li>The company has experienced marketing and promotion associates which will provide value added partnerships for principals and healthcare professionals.&nbsp;</li><li>IT has planned to provide a wider range and cost effective pharmaceutical; healthcare products to a broader population base in the countries we serve</li></ul> Responsibilities: <ul><li>To launch, promote, position &amp; market Brands</li><li>Develop Brand Strategies and Brand Plans</li><li>Ideation, development, and execution of marketing campaigns that includes medico marketing, digital, outdoor &amp; on-ground activations.</li><li>Execution, Monitoring and controlling all medical campaigns &amp; BTL initiatives for the assigned Medical Device.</li><li>Responsible for development of brand and campaign specific creative briefs to ensure relevant communication development.</li><li>Evaluation of new business opportunities &amp; New Products</li><li>Brand building, Medico-Marketing Strategy and Planning</li><li>Training and motivating Field Force</li><li>Tracking Competitor Strategy</li><li>Analyzing the competitor activity through field visits and secondary data source, Compilation of all brand and competitor related information.</li><li>Responsible for Effective use of budgeting Norms And other routine PMT work.</li></ul> Requirements: <ul><li>Doctor in any medical practice, Bio-Medical Engineering, B.Pharm, B.Tech. M. Pharm</li><li>Postgraduation: MMS or MBA in Marketing or Pharma Marketing</li><li>Academic requirement: First class in Final year of both degrees</li><li>Hard worker with good market knowledge</li><li>Who can work under pressure and can get work done in terms of desired sales figures from Product Specialist</li><li>Self-starter with Initiative and Result Oriented Leader</li><li>Positive Attitude</li><li>Good Communication &amp; Documentation skills</li><li>Good Analytical &amp; Interpersonal Skills</li><li>Committed &amp; Ambitious Person who would be ready to take challenging responsibilities</li></ul>

Responsibilities: Product Management: <ul><li>Lead the recommendation for O+O Product Mix/Assortment based on shopper and channel-specific insights to ensure strong brand presence at point of sale</li><li>Planning &amp; organizing new product launches &amp; implement planned activations relevant to brand image &amp; strategy</li></ul> Brand and Campaign Management: <ul><li>Proposing, planning, managing &amp; executing 360 marketing plans &amp; activities according to brand strategy to meet brand &amp; organization goals &amp; objectives</li><li>Lead content creation for paid media and work with the media agency for the optimal media plan to bring campaigns to life.</li><li>Manage &amp; liaise with internal &amp; external business partners on planning &amp; execution of communication &amp; promotional campaigns within timeline</li><li>Preparing monthly business meetings with presentation on business updates, market insights &amp; upcoming plans with clear key messages for senior management</li><li>Ongoing compilations &amp; reviewing of competitors’ marketing activities</li><li>Manage the media and creative agencies on meeting the brand’s full year deliverables and day-to-day operational needs.</li></ul> Sales Achievement: <ul><li>Identifying opportunities and gaps for the brand based on data analysis / research</li><li>Ensure monthly sales forecast accuracy is meeting KPI</li></ul> Pricing: <ul><li>Lead the recommendation, in collaboration with the RGM team, on product pricing – balancing profitability and competitiveness in the marketplace</li></ul> Budget Management: <ul><li>Managing A&amp;P budget efficiently according to priority</li></ul> Requirements: <ul><li>University degree</li><li>You have the ability to work to a high degree of accuracy and meet deadlines</li><li>We want to track the success of our campaigns and initiatives so projects must be able to show ROI</li></ul> Required Skills/Experience/Competencies:&nbsp; Market and Consumer Insights: <ul><li>Identifies market drivers&nbsp;</li><li>Translates trends and consumer knowledge into meaningful insights&nbsp;</li></ul> Brand Development: <ul><li>Thinks brand strategy&nbsp;</li><li>Pricing and P&amp;L Management</li><li>Imagines disruptive products &amp; services&nbsp;</li><li>Develops integrated campaigns that work&nbsp;</li><li>Integrates shopper expertise&nbsp;</li></ul> Activation Excellence: <ul><li>Delivers excellence with agility and rigor&nbsp;</li><li>Integrates sustainable, business consciousness&nbsp;</li></ul>

Responsibilities: Brand Planning: <ul><li>Develop brand marketing strategy and execution plans based on category strategy, annual budgets, overall sales, margins and market share targets, brand focus and present to supervisor</li><li>Build annual brand portfolio growth plans to achieve the brand growth targets&nbsp;</li><li>Develop optimal brands’ pack type, price and channel portfolio to meet consumer segmentation needs while achieving the profitability goals</li><li>Interact with division and global category teams to discuss brand positioning, architecture, issues etc.</li><li>Conduct in-depth analysis of market, consumer and customer analysis to derive data-driven actions to guide the brand marketing plan development and optimization</li><li>Conduct ROI analysis to monitor, improve and deliver optimum DME efficiency</li></ul> Marketing Execution Leadership and Management: <ul><li>Concepts: develop, qualifies and implements insight-driven marketing ideas, concepts and innovations across all aspects of marketing mix</li><li>Advertising and Media: lead development and deployment of superior consumer communications across all advertising and media channels</li><li>In-store activations: drives superior in store merchandising, sampling and promotion programs to build winning in store impact and consumer off-take</li><li>Agency management: Manage the advertising, media, PR, and promotion agencies to derive superior business results</li><li>Product/packaging innovations: build and drive the continuous stream of product and packaging innovations to achieve sustainable growth for the brands</li><li>Relationship Building: Visit critical markets and key customers regularly to understand latest consumer behavior patterns for all allocated brands</li><li>Initiate the PR / PO process by sharing request and required documents; Escalate in case of issues</li></ul> Creative Communication: <ul><li>Provide brief to the advertising agency for creatives, story board, celebrities to be used for endorsement, etc.for allocated brands; Seek inputs from Category Head, as required</li><li>Share media plans for the brands and seek inputs from Category Head to ensure alignment with objectives</li><li>Participate in reviewing and finalizing ad films jointly with Category Head</li></ul> Business Analysis and Realization: <ul><li>Conduct in-depth analysis of market, consumer and customer analysis to derive data-driven actions to guide the brand marketing plan development and optimization</li><li>Conduct ROI analysis to monitor, improve and deliver optimum DME efficiency</li></ul> Personal Capability Development: <ul><li>Responsible and committed for the training and development plan for self&nbsp;</li><li>Be the ‘owner’ for continuous growth under the supervision of the Category Head</li></ul> Requirements: <ul><li>Education: MBA (Reputed Institute)</li><li>7+ yrs of experience in Brand Marketing (Chocolate Division)</li><li>From FMCG companies</li><li>Prior experience of working closely with sales/Retail teams; R&amp;D/Supply chain &amp; external agencies partners</li></ul>

Role Desription: <ul><li>The Brand Manager will be managing a portfolio of OTC consumer health products.&nbsp;</li><li>Key responsibility includes developing annual brand marketing plan and launch plan in line with strategy, budget and targets of company.</li></ul> Responsibilities: <ul><li>Lead in go to market strategy, launch execution, activation, advertising and promotion for deployment of Brand Marketing Plan.</li><li>Drive the brand by working cross functionally and tracking development of all product initiatives to ensure timely launch of NPD within objectives and timeline.</li><li>Experience with new brand launches and planning.</li><li>Provide monthly analysis and findings with plan of actions using market share and available data. Understanding of P&amp;L will be advantageous.</li><li>Responsible in managing brand budget. Monitor and control A&amp;P expenditure within budget allocations.</li><li>Lead on-going analysis and review of new products, category, market trends, promotional programs and competitive information as part of a situation assessment on brand performance and product pipelining.</li></ul> Requirements: <ul><li>Involved in monthly inventory sales forecast and monitoring. Interface between supplier and partners.</li><li>Familiar with digital marketing, e-commerce, and social media platforms.</li><li>Familiar and comply to advertisement compliance for healthcare products.</li><li>Familiar with business to business (corporate) marketing will be advantageous.</li></ul>

Responsibilities: <ul><li>To launch, promote, position &amp; market Brands of company</li><li>Develop Brand Strategies and Brand Plans</li><li>Ideation, development, and execution of marketing campaigns that includes medico marketing, digital, outdoor &amp; on-ground activations.</li><li>Execution, Monitoring and controlling all medical campaigns &amp; BTL initiatives for the assigned Medical Device.</li><li>Responsible for development of brand and campaign specific creative briefs to ensure relevant communication development.</li><li>Evaluation of new business opportunities &amp; New Products</li><li>Brand building, Medico-Marketing Strategy and Planning</li><li>Training and motivating Field Force</li><li>Tracking Competitor Strategy</li><li>Analyzing the competitor activity through field visits and secondary data source, Compilation of all brand and competitor related information.</li><li>Responsible for Effective use of budgeting Norms</li><li>And other routine PMT work</li></ul> Requirements: <ul><li>Basic qualification: Doctor in any medical practice, Bio-Medical Engineering, B.Pharm, B.Tech. M. Pharm</li><li>Postgraduation: MMS or MBA in Marketing or Pharma Marketing</li><li>Academic requirement: First class in Final year of both degrees</li><li>Hard worker with good market knowledge</li><li>Who can work under pressure and can get work done in terms of desired sales figures from Product Specialist</li><li>Self-starter with Initiative and Result Oriented Leader</li><li>Positive Attitude</li><li>Good Communication &amp; Documentation skills</li><li>Good Analytical &amp; Interpersonal Skills</li><li>Committed &amp; Ambitious Person who would be ready to take challenging responsibilities</li><li>Exposure to marketing of Ultrasound Devices&nbsp;</li><li>Minimum 5 yrs. in Pharma Industry, with minimum 3 yrs in Medical Devices marketing&nbsp;</li><li>Minimum 6 months experience in frontline sales</li></ul>

Responsibilities: <ul><li>The Assistant Manager - Trade Marketing will be responsible for ensuring that the product category strategies are translated into plans and programs to achieve the set objectives. Under the supervision of Trade Marketing Manager, this role will closely coordinate with Sales, Marketing and Distributor teams to come up with agreed category action plans to deliver the desired results and objectives in a timely manner.</li><li>Drives and monitor the progress of product category management and its related programs and resources. </li><li>This entails close coordination with various business units – Sales, Brand, Distributor, with the single objective of maximizing returns through excellent execution of brand and trade marketing programs.</li><li>Develop local marketing strategies and local magic activities aligned with the brand strategy of each category</li><li>Manage and execute regional activities and promotions aligned with marketing calendar</li><li>Manage and cultivate brand partnership efforts with other local companies</li><li>Develop and execute customized trade activities with top accounts</li><li>Reporting, tracking and reconciliation of FGA, A&amp;P and POSM budget of the country</li><li>Manage NPD launches, reformulations, restages and other product-related activities</li><li>Drive &amp; oversee CPR registration and other FDA-related activities</li></ul> Requirements: <ul><li>Strong project management skills</li><li>Highly analytical, data-driven and result-oriented</li><li>Understand business, its dynamics and the levers that allow change to the market especially in Thailand</li><li>A strong communication skill in English and Thai is a must</li><li>Excellent interpersonal skills and networking.</li><li>Candidates who have experience working in FMCG or food or beverages or consumer products only</li><li>Should have experience in managing distributors</li></ul>

Responsibilities: Stakeholder Management: <ul><li>Develop and maintain strategic retailer and distributor relationship and maximize opportunities on sell-out and exposures.&nbsp;</li><li>Liaise and negotiate with customer functions including marketing, e-commerce, store operations, logistics, and HR.&nbsp;</li><li>BA enablement (training/coaching/performance management/development) and collaborate closely with distributor brand team</li><li>Review BA incentives budget and coverage and provide recommendation to BDD.</li><li>Review and asses with the help of brand education team the quality of the distributor retail &amp; education team we have in the market.</li></ul> Functional Excellence: <ul><li>Monitor total sell-out, MS, by brand by store, by city.&nbsp;</li><li>Execute Sell-in targets</li><li>Implement commercial and go to market strategy</li><li>Support resources plan discussions with retailer</li><li>Support activation briefing</li><li>Conduct market/competitor and brand performance analysis to identify issues and/or opportunities</li><li>Master retail operations and develop initiates to dive efficiency</li></ul> Negotiation: <ul><li>Plan and prepare negotiations using all information and intelligence available with top retailer</li></ul> Marketing And Brand: <ul><li>Execute brand philosophy, brand knowledge, and go-to market strategy for responsible brands.&nbsp;</li><li>Support brand promotion budget &amp; ROI</li><li>Look for new brand activation opportunity&nbsp;</li></ul> Business Strategy: <ul><li>Develop and execute retail sales plan in responsible region at POS</li></ul> Profit And Loss Management: <ul><li>Manage operating accounts of responsible region</li><li>Support BDD in managing the commercial budget (HPP, rentals, retailer panel, BA incentive, promotor)</li><li>Support in managing stock, inventory and PLC</li></ul> Risk Management: <ul><li>Identify potential risks in retail and business operations, and support team on mitigation</li></ul> Requirements: <ul><li>7 to 10 years of relevant experience</li><li>Strong communication skills and relationship building</li><li>Consumer centric</li><li>Effective, structured, and hands-on approach, with close attention to detail</li><li>Strong Retail, digital marketing experience with a solid business acumen</li><li>Arabic speaker</li></ul>

Responsibilities:&nbsp;&nbsp; Sales Target Setting: <ul><li>Drive the sales growth agenda for the allocated zones allocated and drive sales and transformation for the RO (branch)</li><li>Define the sales target for the zone, decide the weighted or numeric distribution: determine the distribution targets for each product and allocate targets to the team accordingly</li><li>Align with brand teams on allocation of priority distributors for each brand, and the activation for each product across brands</li><li>Provide inputs on trade plans and marketing activations carried out across all distributors and retailers based on the sales plans and past trends</li><li>Gather feedback from the ASMs and ASEs on the reception of brand promotions and brand discounts and relay back the feedback to marketing team and trade marketing team on outlets to push sales agenda</li><li>Analyze market research data to forecast state of competition and the anticipated challenges and prepare plan of action and countermeasures</li><li>Assign each ASM sales target for each allocated area, across all brands within the zone</li></ul> Monitoring &amp; Reviewing: <ul><li>Conduct weekly review meetings with ASMs and SOs on sales progress and details around activations and distributor management and provide guidance in case of areas / regions falling short of plan</li><li>Participate in weekly review calls with Regional General Manager</li><li>Compile and analyze sales figures, conduct performance review meeting and present overall geographic zone results</li><li>Develop appropriate action plans for increasing customer value / customer satisfaction based on the cumulative feedback of the ASM / ASE / SOs from their market visits</li><li>Oversee distributor performance based on the pre-defined parameters of sales volume revenue etc. and understand issues faced by the distributors</li><li>Oversee and finalize critical negotiations with distributor partners and retailers on point of sales activations, execute and evaluate POS level activations</li></ul> People Management: <ul><li>Cascade overall functional goals for team, set up objective goals and conduct periodic performance reviews</li><li>Communicate regularly with team members to provide organizational/functional updates, resolve conflicts, create intra-functional work groups, etc.</li><li>Train, coach and mentor each area sales manager on negotiation and consultative skills, geographic nuances, way of working</li><li>Conduct interviews for selecting right candidate for open positions</li></ul> Requirements: <ul><li>Education:&nbsp;Graduate, MBA preferred</li><li>Experience:&nbsp;10-12 years of Experience. Has worked in FMCG industry in sales</li></ul>

<ul><li>Sr. Executive /Assistant Manager – Finance.</li><li>Company Profile (Industry, Size, Products/Services, Standing in India/World etc.)</li><li>Singapore based Company with market presence in India and South East Asia.&nbsp;</li><li>Own Brands : will market it’s own Rx &amp; OTC brands in India &amp; South East Asia.&nbsp;</li><li>will aim to provide wide range of innovative cost effective pharmaceutical &amp; healthcare products to a broader population base in the countries we serve.</li><li>Partner Brands: provides End to End Commercial Solutions using innovative approach across the value chain for Sales, Marketing, Brand Management, Medical, Supply Chain &amp; Patient Care Services to MNC &amp; Indian Clients in:</li><li>Pharma</li><li>Medical Devices</li><li>Diagnostics</li><li>Surgical</li><li>Nutrition</li><li>FMCG</li><li>will provide value added partnerships to principals and healthcare professionals</li><li>India Leadership Team - has an experienced, Sales, Marketing, Brand Management, Supply Chain, Medical &amp; Regulatory team with over 125 years of collective experience in leading MNC’s &amp; Indian companies.&nbsp;</li></ul> Responsibilities: <ul><li>To assist and support Finance Head on budget preparation, financial forecasts, business improvement plans (NWC, COGS savings),new product launch, marketing spend and facilitate fact-based decision making.</li><li>Working with Head Finance on budgets, estimates, monthly reports, track variances, costing, pricing analysis to meet customer requirements.&nbsp;</li><li>Support and cascade top and bottom-line targets in line with Strategic plan.</li><li>Ensure monthly high-quality MIS.</li></ul>&nbsp;Requirements: <ul><li>MBA – Finance</li><li>Must accept work place and time flexibility</li><li>Hard worker with good market knowledge</li><li>Self starter with Initiative and Result Oriented Leader</li><li>Positive Attitude</li><li>Good Communication &amp;Good Documentation skills</li><li>Good Analytical &amp; Interpersonal Skills</li><li>&nbsp;Committed &amp; Ambitious Person who would be ready to take challenging responsibilities</li></ul>

Skills

Industry

Location

Jobtitle

93 brand marketing Jobs found

Brand Manager - Marketing

Brand Manager

Group Product Manager

Senior Brand Manager

Brand Manager OTC

Brand Manager

Assistant Manager – Trade Marketing

Retail Activation Manager

Deputy General Manager

Finance Head /Finance Manager

WhiteCrow
WhiteCrow is on a mission to connect companies with the best talent across the globe.

EMPLOYER

TALENT

COMPANY

Contact Us

JOBS BY SKILLS

JOBS BY FUNCTION

JOBS BY INDUSTRY

JOBS BY LOCATIONS

MODEL JOBS

JOBS BY CITY

Skills

Industry

Location

Jobtitle

93 brand marketing Jobs found

Brand Manager - Marketing

Brand Manager

Group Product Manager

Senior Brand Manager

Brand Manager OTC

Brand Manager

Assistant Manager – Trade Marketing

Retail Activation Manager

Deputy General Manager

Finance Head /Finance Manager

WhiteCrow WhiteCrow is on a mission to connect companies with the best talent across the globe.

EMPLOYER

TALENT

COMPANY

Contact Us

JOBS BY SKILLS

JOBS BY FUNCTION

JOBS BY INDUSTRY

JOBS BY LOCATIONS

MODEL JOBS

JOBS BY CITY

WhiteCrow
WhiteCrow is on a mission to connect companies with the best talent across the globe.