Country Manager

Senior Manager - Portfolio Development

On & Off Trade Specialist

Field Marketing Manager

Area Sales Manager

Senior Manager of Parts

Senior Employer Branding Expert

Manager Communications & CSR

Responsibilities: <ul><li>Grow sales (volume &amp; value mix), market share and weighted distribution within scope.</li><li>Drive ABC strategic commercial plans including but not limited to: new market/channel entry, geo-expansion, direct-to-consumer, new product launches, cross-category promotions, distributor management, trade engagement/loyalty, promotion adherence, etc.</li><li>Build integrated business plans to drive sales within scope and engage all stakeholders for execution.</li><li>Optimize portfolio strategy (SKU/channel/area mix) to attain maximum value creation.</li><li>Build the “ABC” brand name to give consumers compelling reasons to choose our brand over competing brands</li><li>Lead top-to-top relationship management with key customers in both Retail &amp; Foodservice</li><li>Data-driven. Thoroughly understand SELL-OUT and SELL-IN data to derive insights &amp; identify opportunities to grow.</li><li>Ensure effective D&amp;A Management in both Retail &amp; Foodservice</li><li>Ensure accurate/correct monthly forecasts are submitted ahead of deadline with the objective/ intention to achieve the forecast accuracy target.</li></ul> Requirements: <ul><li>Bachelor’s Degree minimum</li><li>10 years’ minimum of Sales/ Marketing/ Business Development (FMCG/FMCG Distributor)</li><li>which covers both Retail &amp; Foodservice</li><li>Experience as Nation Sales Manager or related from MNC companies or global food &amp; beverages or consumer brands is preferable.</li></ul>

Key Responsibilities: Global Portfolio Strategy <ul><li>Define and implement a unified global portfolio vision to meet future consumer/customer needs for filters and beyond filters (combustibles and next generation products)</li><li>Direct multi category program and project management to ensure innovation efforts are focused towards building a healthy portfolio</li><li>Balance global consistency with regional customization to maximize market relevance and profitability.</li><li>Oversee portfolio lifecycle management, including launches, rationalization, and category transitions.</li></ul>&nbsp;Market &amp; Consumer Insights <ul><li>Lead global research initiatives to capture consumer trends, competitive intelligence, and regulatory shifts across regions.</li><li>Translate insights into global portfolio strategies and innovation pipelines</li></ul> Innovation &amp; Product Development <ul><li>Drive global innovation programs, ensuring new products meet consumer demand and comply with international regulations.</li><li>Be the one stop shop for innovation – where commercial team and customers channel their initial ideas and requests before being formalized into innovation projects</li></ul>&nbsp;Cross-Regional Leadership <ul><li>Align regional commercial directors and managers under a global framework.</li><li>Facilitate knowledge sharing and best practices across markets to accelerate growth.</li><li>Act as the key liaison between commercial, operations and innovations teams</li></ul>&nbsp;Regulatory &amp; Compliance Oversight <ul><li>Monitor and interpret global regulatory developments impacting tobacco categories.</li><li>Ensure portfolio decisions adhere to international laws, trade agreements, and corporate responsibility standards.</li></ul>&nbsp;Requirements: <ul><li>Bachelor’s degree in engineering ,Business, Marketing, Economics, or related field; MBA strongly preferred.</li><li>12+ years of experience in FMCG, tobacco, or regulated industries, with at least 5 years in global portfolio/category leadership.</li><li>Deep understanding of international tobacco industry dynamics, consumer behavior, and regulatory frameworks.</li><li>Proven track record in global strategic planning, innovation, and cross-market leadership.</li><li>Exceptional communication, negotiation, and stakeholder management skills across diverse cultures.</li></ul>&nbsp;Competencies <ul><li>Strategic global mindset with commercial acumen.</li><li>Ability to balance global consistency with local market needs.</li><li>Leadership and team development across geographies.</li><li>Strong influencing skills in complex stakeholder environments.</li><li>Ethical decision-making and commitment to responsible global business practices.</li></ul>

Responsibilities: <ul><li>Oversee distributor relationships, shipment delivery, depletion tracking, and overall operations</li><li>Manage all aspects of On and Off Trade execution</li><li>Ensure timely processing of purchase orders, A&amp;P budgets, and claim settlements for operational excellence</li><li>Ensuring brand availability, menu listing, and appropriate pricing in on premise outlets</li><li>Monitor outlet level inventory and plan stock replenishment aligned with sales opportunities</li><li>Ensure products are correctly priced, ticketed, and displayed across unpaid shelves and paid elements (wall bays, gondolas, shelf in shelf)</li><li>Execute in store visibility initiatives and build impactful displays as per annual plans</li><li>Manage visibility and activation calendars, ensuring flawless execution of brand experiences</li><li>Plan, execute, and review gift pack promotions to deliver pre aligned objectives</li><li>Deliver merchandising services tailored to diverse customer needs</li><li>Build and maintain strong relationships with counter salesmen, bar managers, restaurant managers, and general managers</li><li>Handle ad hoc administrative tasks as required</li></ul> Requirements: <ul><li>Self-motivator</li><li>Liquor Industry experience of 3+yrs</li><li>Ability to network and build relationships</li><li>Previous merchandising &amp;/or retail experience</li><li>Knowledge of retail activation planning/ management/ operation</li><li>High attention to detail</li><li>Excellent time management skills</li><li>Basic to intermediate MS Office (word, Excel, Outlook and PowerPoint)</li><li>Ability to work varied hours</li><li>Knowledge of the Liquor industry and regulatory environment, and communication guidelines</li></ul>

Overview: <ul><li>The Field Marketing Manager is responsible for driving demand generation for product categories including product launches.&nbsp;</li><li>He will be responsible for executing marketing initiatives &amp; collecting actionable feedback.&nbsp;</li><li>The role involves managing field marketing executives through training, performance reviews, &amp; tracking, while ensuring seamless coordination with sales &amp; promotion team.&nbsp;</li><li>The FMM enables &amp; ensures strong category understanding and connect to the market through the category lens while building User Loyalty through end user engagement &amp; training programs</li></ul> Responsibilities: End User Engagement: <ul><li>Drive user connect programs through effective planning, execution, &amp; PJPs for field marketing executives, ensuring comprehensive user coverage.&nbsp;</li><li>Build strong end user relationships while leading loyalty program implementation &amp; feedback collection.</li></ul> Market Development Plan &amp; Initiatives:&nbsp; <ul><li>Drive Market Development Plans through product demos, trials, &amp; marketing tools to achieve objectives.&nbsp;</li><li>Share key observations and insights on user applications, product used and gaps identified for us to leverage the opportunities.&nbsp;</li><li>Monitor competitor activities and identify opportunities to expand penetration of our products.</li></ul> Product Module Implementation:&nbsp; <ul><li>Help create and drive execution of modules for New Products, Products Under Launch.</li><li>Implement the field marketing plans through executives, in line with guidelines and review the same for improvement.</li></ul> Insights &amp; Feedback:&nbsp; <ul><li>Deliver timely &amp; actionable feedback on initiatives, competitor pricing, promotions, &amp; activities.</li><li>Systematically collect &amp; share feedback from user connect programs to support decision-making.</li></ul> People Management: <ul><li>Facilitate induction, training, &amp; refresher sessions for field marketing executives.</li><li>Review performance against KPIs; provide corrective inputs with Area Sales managers, Category Manager and Business Head.</li></ul> Ways of working: <ul><li>Conduct Field Market reviews as per established processes.&nbsp;</li><li>Ensure timely submission of monthly reports as defined.&nbsp;</li><li>Collaborate with Distributor Sales team to strengthen dealer relationships, enhance visibility, drive range selling.</li></ul> Requirements: <ul><li>10-12 years in Sales, Field Marketing, Business Development roles.&nbsp;</li><li>Preferred experience in Speciality Chemicals, Adhesive, Construction Chemicals, Building Material.&nbsp;</li><li>Must have experience in leading field executives/teams.</li><li>Candidate should have high levels of maturity to engage with multiple stakeholders and should have entrepreneurial ability to identify Category Opportunities.</li></ul> Other Detail: <ul><li>Location of work: Ghana</li><li>Reporting to: Zonal Business Head</li><li>Direct Reportees – Field executives Industries: Adhesives &amp; Sealants, Paints, Construction Chemicals, Coatings, Plywood &amp; Laminates, Building Material.</li></ul>

Overview: <ul><li>An Area Sales Manager is responsible for overseeing sales operations within a specific geographic region.&nbsp;</li><li>Their primary role is to drive revenue growth by developing sales strategies, managing sales teams, building strong customer relationships, and ensuring the achievement of sales targets.&nbsp;</li><li>They analyze market trends, identify new business opportunities, and coordinate with marketing and distribution teams to maximize market share.&nbsp;</li><li>The Area Sales Manager also monitors team performance, provides training and guidance, and ensures consistent implementation of company policies and sales processes.</li></ul> Responsibilities: <ul><li>Delivering primary and secondary sales targets within assigned cluster/ region by driving our core business.</li><li>Identify new business opportunities &amp; nominate to drive the selected offering where we can win.</li><li>Driving demand generation of key products through user engagement to achieve desired results.</li><li>Build &amp; manage relationships with importers, important wholesale &amp; retail outlets &amp; potential influencers.</li><li>Ensure timely primary order collection, maintain commercial hygiene, pricing for the country.</li><li>Support leadership to drive the BTL objectives aligned for the said cluster/ region. In addition, conduct monthly business reviews with local team against the said BTL target.</li><li>Capture &amp; maintain user data &amp; track BTL objective achievement update against it.</li><li>Closely engage with sales team to drive sales numbers</li><li>Mandatory market-working with development &amp; sales team to drive conversion, upgradation &amp; sales. Capture market insights like our products’ feedback &amp; competitor information - performance, team strength, ways of working, pricing, etc.</li><li>Ensure timely submission of claims with complete documentation as per &amp; local laws of the land.</li><li>Follow &amp; abide by COC</li></ul> Requirements: <ul><li>Min 7 years’ experience in Sales &amp; Marketing with user engagement (of which 3 yrs managerial experience is preferred).&nbsp;</li><li>Candidates from Paints, Adhesives, Cement, Construction Chemicals &amp; other Building material industry preferred.</li><li>Graduate from a recognized university. MBA preferred</li></ul>

Responsibilities: <ul><li>Delivering primary and secondary sales targets within assigned cluster/ region by driving our core business.</li><li>Identify new business opportunities &amp; nominate to drive the selected offering where we can win.</li><li>Driving demand generation of key products through user engagement to achieve desired results.</li><li>Build &amp; manage relationships with importers, important wholesale &amp; retail outlets &amp; potential influencers.</li><li>Ensure timely primary order collection, maintain commercial hygiene, pricing for the country.</li><li>Support leadership to drive the BTL objectives aligned for the said cluster/ region. In addition, conduct monthly business reviews with local team against the said BTL target.</li><li>Capture &amp; maintain user data &amp; track BTL objective achievement update against it.</li><li>Closely engage with sales team to drive sales numbers</li><li>Mandatory market-working with development &amp; sales team to drive conversion, upgradation &amp; sales.</li><li>Capture market insights like our products’ feedback &amp; competitor information - performance, team strength, ways of working, pricing, etc.</li><li>Ensure timely submission of claims with complete documentation as per our client &amp; local laws of the land.</li><li>Follow &amp; abide by our client COC</li></ul> Requirements: <ul><li>Min 7 years’ experience in Sales &amp; Marketing with user engagement (of which 3 yrs managerial experience is preferred).</li><li>Candidates from Paints, Adhesives, Cement, Construction Chemicals &amp; other Building material industry preferred.</li><li>Graduate from a recognized university.</li><li>MBA preferred.&nbsp;</li></ul>

Role Description:&nbsp; <ul><li>This person will be reporting to Aftersales Associate Director and will work daily with the Parts Distribution Manager.</li><li>The Senior Manager of Parts role is to develop and execute sales strategies, optimize pricing, build customer relationships, and drive revenue growth through spare parts sales on a national level.:</li></ul> Responsibilities: <ul><li>Develop and implement the national spare parts sales strategy, aligning it with the companys overall business goals and objectives.</li><li>Identify market opportunities, analyze customer needs, and devise strategies to maximize revenue generation from spare parts sales.</li><li>Collaborate with marketing teams and regional teams, to develop marketing campaigns and promotional activities to drive spare parts sales.</li><li>Provide leadership and oversight to the Parts Dealer Representatives team, ensuring strong dealer support, effective performance management, professional development, and resolution of escalated field and systemic parts-related issues in collaboration with supply chain and warehouse teams.</li><li>Work with finance to determine pricing strategies for spare parts based on market analysis, competitive landscape, and cost considerations.</li><li>Monitor price levels and margins to maximize profitability while remaining competitive in the market.</li><li>Analyze pricing trends and make adjustments as needed.</li><li>Build and maintain strong relationships with dealers. Identify customer needs, provide product information.</li><li>Conduct frequent dealer visits (up to 40% travel) US and Canada to address spare parts issues, promote parts sales, and drive optimal dealer stocking levels.</li><li>Collect and analyze sales data, market trends, and customer feedback to generate insights and reports.</li><li>Monitor sales performance against targets, identify areas for improvement, and develop action plans to enhance sales effectiveness.</li><li>Present reports and findings to senior management.</li></ul> Requirements: <ul><li>7–10 years of experience in sales, or aftersales in the agricultural machinery industry.</li><li>Proven experience working directly with dealers or in a dealership environment.</li><li>Proven track record of achieving sales targets and driving dealer network performance.</li><li>Strong mechanical aptitude with a comprehensive understanding of agricultural machinery, their applications, attachments, Implements.</li></ul>

Role Description: <ul><li>Client is seeking a seasoned Senior Employer Branding Expert to drive and enhance its employer brand across recruitment initiatives. This role is specifically focused on talent attraction and recruitment branding, rather than general corporate marketing.</li><li>The ideal candidate will play a pivotal role in shaping compelling employer narratives that attract top talent across multiple segments, including national hires, graduates, operators, and senior leadership.</li><li>This position requires close collaboration with Talent Acquisition and Corporate Communications teams to ensure a consistent and impactful employer value proposition</li></ul> Responsibilities: Employer Branding Strategy (Recruitment-Focused): <ul><li>Develop and execute employer branding strategies tailored specifically for recruitment campaigns, ensuring alignment with our client talent acquisition goals.</li></ul> Talent Segment Positioning: <ul><li>Create targeted employer brand narratives for diverse hiring segments including:</li><li>UAE Nationals (Emiratisation focus)</li><li>Graduate programs</li><li>Operational workforce</li><li>Executive leadership hiring</li></ul> Campaign Development &amp; Execution: <ul><li>Lead the design and rollout of recruitment marketing campaigns across digital and offline channels to enhance talent attraction and engagement.</li></ul> Stakeholder Collaboration: Partner closely with: <ul><li>Talent Acquisition teams to align branding with hiring needs.</li><li>Corporate Communications to ensure consistency in messaging.</li><li>External agencies/vendors where required.</li></ul> Content &amp; Messaging: <ul><li>Oversee the creation of compelling content (social media, career pages, job ads, videos, etc.) that strengthens our client employer value proposition.</li></ul> Employer Brand Enhancement: <ul><li>Continuously assess and improve our client employer brand presence in the market through insights, benchmarking, and candidate feedback.</li><li>Analytics &amp; Reporting: Track effectiveness of employer branding initiatives using key recruitment metrics and optimize campaigns based on performance insights.</li></ul> Requirements: Qualifications &amp; Experience&nbsp; <ul><li>Bachelor’s degree in Human Resources or a related field (preferred).</li><li>Minimum 7+ years of experience in employer branding with a strong focus on recruitment marketing / talent branding.</li><li>Proven experience partnering with Talent Acquisition teams to support hiring through branding initiatives.</li><li>Strong understanding of employer branding within recruitment (not general marketing).</li><li>Ability to create compelling EVP-led content and hiring campaigns.</li><li>Hands-on experience with digital recruitment channels (LinkedIn, social media, career sites).</li><li>Knowledge of Arabic is an advantage.</li><li>Exposure to Middle East hiring practices / Emiratisation is a plus.</li></ul>

Role Description: <ul><li>Lead Corporate Communication, Employer Branding and CSR across locations with close co-ordination with the location leads and global teams.</li><li>In addition, the incumbent will be the single point of contact for all internal and external communication and branding initiatives.</li></ul> Responsibilities: Corporate Communication &amp; Branding <ul><li>Plan, direct, and implement the communications and corporate branding strategy initiatives and activities.</li><li>Help improve visibility for India leadership both in trade bodies and social media such as LinkedIn and other social digital platforms.</li><li>Work with various business units and functions to create high quality content (newsletters, videos, photoshoots etc.).</li><li>Be responsible corporate website &amp; content, Corporate Events &amp; Collaterals - Host media, conduct media tours, maintain media database and relations, develop noteworthy stories, and compile news clippings.</li></ul> Corporate Social Responsibility (CSR) <ul><li>Lead CSR for India; this will involve forming a CSR strategy with focus on key focus areas, work closely with internal leads, volunteers, external partners and global/regional corporate CSR team for budget approval and spend update.</li><li>Conduct quarterly meetings with board members and provide update; work closely with finance and CS for statutory compliance.</li></ul> Employee Resource Group (ERG) <ul><li>Work closely with various Employee Resource Groups &amp; Communities developing and executing communication and branding strategies.</li><li>Partner on initiatives impacting CSR across the ERGs.</li><li>Own and publish monthly India business update working closely with country business and functional leaders, ERG (employee resource group) leads and JV partners.</li></ul> Requirements: Desired Candidate Profile: <ul><li>Full time Master’s in Mass Communications/Mass Media/Public Relations or related field.</li><li>Certifications related to CSR/ESG etc. would be an added advantage.</li><li>At least 10+ years of work-related experience in the Manufacturing or related industries leading internal communication, branding and CSR.</li><li>Knowledge of communication tools, social media platforms and related platforms will be an added advantage.</li><li>Possess good industry network to execute both communication and CSR strategy.</li><li>Project manage, multi-task and prioritize different communication/branding/CSR initiatives in a fast-paced environment.</li></ul>

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68 trade marketing Jobs found

Country Manager

Senior Manager - Portfolio Development

On & Off Trade Specialist

On & Off Trade Specialist

Field Marketing Manager

Area Sales Manager

Area Sales Manager

Senior Manager of Parts

Senior Employer Branding Expert

Manager Communications & CSR

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Skills

Industry

Location

Jobtitle

68 trade marketing Jobs found

Country Manager

Senior Manager - Portfolio Development

On & Off Trade Specialist

On & Off Trade Specialist

Field Marketing Manager

Area Sales Manager

Area Sales Manager

Senior Manager of Parts

Senior Employer Branding Expert

Manager Communications & CSR

WhiteCrow WhiteCrow is on a mission to connect companies with the best talent across the globe.

EMPLOYER

TALENT

COMPANY

Contact Us

JOBS BY SKILLS

JOBS BY FUNCTION

JOBS BY INDUSTRY

JOBS BY LOCATIONS

MODEL JOBS

JOBS BY CITY

WhiteCrow
WhiteCrow is on a mission to connect companies with the best talent across the globe.